Rebecca Hidalgo, photography from the Hidalgo Real Estate Group project

    Selected work / Rebecca Rei + Hidalgo

    One woman.Four brands.No template.

    Rebecca Hidalgo's business had grown beyond a brokerage website. We built a digital presence that gives the real estate work, personal brand and separate ventures their own room.

    See the work

    A brokerage site couldn't hold all of it.

    So we stopped treating Rebecca's work like one website with too many tabs.

    Distinct identities. One connected experience.

    Arizona / 2026
    Editorial photography from Rebecca Rei's personal website
    Rebecca Rei / Personal brand
    Editorial photography from the Rooted in Gratitude project
    Rooted in Gratitude / Editorial

    Real estate

    Hidalgo Real Estate Group

    An Arizona real estate experience built around communities, local knowledge and how people actually want to live.

    View Hidalgo

    Personal brand

    Rebecca Rei

    A home for Rebecca's writing, media, experience and the work that reaches beyond a real estate transaction.

    View Rebecca Rei

    Community and perspective

    Rooted in Gratitude

    Its own destination for a different side of Rebecca's work. Connected to the person, not buried inside a brokerage site.

    View Rooted

    Future-facing venture

    Kismet

    A distinct identity with room for a separate direction as the venture develops.

    View Kismet

    What MetaKona built

    The good stuff isn't just on the homepage.

    We worked across the brand structure, page design, publishing experience and Arizona community content, with a search-preservation plan for the move away from the old site. The goal wasn't a prettier version of the same thing. It was a clearer place for Rebecca's work to grow.

    MetaKona / Custom builds

    Your business isn't a template. Your website shouldn't be either.